so i was watching tv tonight and i saw this commercial for the new Jaguar XK roadster/coupe. like the ad campaign implies, these cars are ridiculously gorgeous. the hood/grill almost reminds me of a buick. kind of gross.
but i really like this commercial. good music. i like the direction of the photography. and i really like the incorporation of the various typefaces.
XK commercial
but i really like this commercial. good music. i like the direction of the photography. and i really like the incorporation of the various typefaces.
XK commercial
3 Responses to “gorgeous”
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- I'm Michael
- From Minneapolis, Minnesota, United States
- laughter makes the world go round. i'm studying graphic design at the University of Minnesota and enjoying (nearly) every minute of it...just not the homework.
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i'm confused —
(1) these cars are ridiculously gorgeous[, but] the hood/grill almost reminds me of a buick.
or
(2) these cars are ridiculously gorgeous[, because] the hood/grill almost reminds me of a buick.
i'm guessing (1).
the song is better with the commercial. and i do like the commercial a lot. i agree, video angles and variety of type are nice features. pretty car also a lovely feature.
song is good by itself.